Actualité / Advertisement / Advertising / confidentialité / Cyberattack / Cybersecurité / Cybersécurité / cybersecurity / Data / Données personnelles / données personnelles / Droit des données personnelles / E-actualité / Gafa / Général / Privacy / private life / Protection des données / Réseaux sociaux et web 2.0 / RGPD

Piratage inédit chez Facebook sur fond de polémiques

Après le scandale de la Cambridge Analytica, c’est un nouveau coup dur pour l’entreprise qui peine à redorer son image en cette année 2018. Dans la même semaine Facebook a dû faire face à la démission des cofondateurs et dirigeants d'Instagram, appartenant au géant depuis 2012, ainsi qu’à un piratage.…

Commentaires fermés sur Piratage inédit chez Facebook sur fond de polémiques
02/11/2018
Lire la suite à propos de l’article Short guide of politics manipulations on social media
Algorithmes / Fake news / Général / Influence / réseaux sociaux / Stratégie

Short guide of politics manipulations on social media

The recent elections demonstrate the importance taken by the social networks in the political debate. From the election of Donald Trump to the vote of Brexit, the votes went against the expectations of the specialists. The social networks have undoubtedly a key role in these electoral surprises. The political communication…

Commentaires fermés sur Short guide of politics manipulations on social media
13/04/2018
E-actualité / innovation / Technologie

Air France launches its first chatbot: Louis

At the meeting of the digital #AFDigidays (Air France and their days dedicated to digital), the airline Air France presented its latest innovations and news. The key subject being his new chatbot named Louis. It was noted that no less than 20% of the questions on social networks were about…

Commentaires fermés sur Air France launches its first chatbot: Louis
03/01/2018
Actualité / app / Big Data / Digital economy / E-actualité / E-commerce / Général / linkedln

Find a mentor for you, LinkedIn is testing a new feature

Linkedin is currently testing a new feature that links potential mentors to young graduates in the same sector or the same company. “Think of it as a new form of mentorship that’s virtual, lightweight, and that fits today’s changing workplace,” says Suzi Owens, Group Manager of Consumer Products, Corporate Communications…

Commentaires fermés sur Find a mentor for you, LinkedIn is testing a new feature
19/09/2017
E-actualité / Général / Réseaux sociaux et web 2.0

Sarahah : the new social network which is successful with teenagers

In Arabic, Sarahah means « honesty » or « candour ». This application is the new social network focused on privacy and trust. Sarahah Sarahah is a new messaging app which has been created by a Saudi, Zain al Abidin Twafiq. He wanted to create an application which allows users to send anonymous messages to…

Commentaires fermés sur Sarahah : the new social network which is successful with teenagers
11/09/2017
Données personnelles / E-actualité / Réseaux sociaux et web 2.0

5 Things You Should Know About Facebook Data Collection

Is it still useful to introduce Facebook? The social networking service created 12 years ago by Mark Zuckerberg. With 1.4 billion members worldwide, it’s the second most visited website in the world. We use Facebook every day, we share many personals things called data, but do we really know what’s Facebook is doing with that?
Here’s five things that you should know about Facebook data collection.
(suite…)

Commentaires fermés sur 5 Things You Should Know About Facebook Data Collection
04/05/2016
Actualité / Advertisement / Budget publicitaire / E-réputation / Netflix / publicité / Réseaux sociaux et web 2.0 / travail

When Netflix (And Others…) is Paid for Itself a Cheaply Advertising Campaign

What's more interesting for a brand that being able to enjoy all the quality of a large digital advertising campaign, without having to pay full price? Netflix, a company known worldwide for its video on demand service, was pleased, for the 3rd consecutive year, to see that dreams come true.…

Commentaires fermés sur When Netflix (And Others…) is Paid for Itself a Cheaply Advertising Campaign
24/03/2016