The Bitcoin: history and evolution 1/2

  • What is the Bitcoin?

The bitcoin, literally a coin made of bits, is a decentralized digital cryptocurrency created in 2009 by an anonymous developer known under the pseudonym Satoshi Nakamoto. Its symbol is BTC.

  • Decentralized because there is no dependency on one central emitter.
  • Digital because it is created and stored electronically.
  • Crypto because cryptography is used to control the creation and transfer of money.

The bitcoin is a currency while Bitcoin is the payment system used to exchange it.
The bitcoin is very similar to gold. Only 21,000,000 Bitcoins will ever be created as only X amount of gold will ever be discovered on Earth. This is different from usual currencies where central banks can print money at their discretion. (suite…)

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Amazon swoops in and acquires Twitch despite Youtube’s effort

It’s finally official, after several rumours about Twitch’s acquisition, the popular live-streaming website will be part of the ever-growing list of companies swallowed by industry giants. However rumours were wrong about which company was going to seal the deal.
 

Photo via gamespot.com
Photo via gamespot.com

 
In a way, the rumours made sense, Twitch’s video-based content fits nicely with Youtube’s business. But in the end, and despite Youtube’s effort, Amazon will buy all remaining shares of Twitch which amount to about $970 million in cash. (suite…)

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Maroc 2014 : le commerce électronique et la monétique

Sans titre
L’année 2014 marque un véritable bouleversement dans le monde du commerce électronique et notamment du secteur-clé de la monétique. D’une part, ces changements se traduisent concrètement par l’entrée sur la plateforme de l’e-commerce de nouveaux concurrents (Vantage Payment Systems – VPS, Fast Payment et M2T) mettant fin au monopole de fait de Maroc Télécommerce (MTC). De même, concernant le marché de la monétique, M2M SPS (Secure Payment Services) vient concurrencer le Centre Monétique Interbancaire (CMI). (suite…)

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Bilan Maroc Numeric 2013

Issu du programme Emergences, « Maroc Numéric 2013 » est une initiative stratégique du Royaume du Maroc dont l’objectif principal est de développer l’ensemble des technologies de l’information et de communication (TIC) en vue de faire du pays un acteur majeur  des TIC du continent africain, voire au niveau international à plus longue échéance.
Maroc-Numeric-2013-300x168
Pensé depuis plusieurs années maintenant, ce véritable projet de société, arrivé aujourd’hui à son terme, a permis au Maroc de mettre en œuvre d’importantes mutations relatives notamment au fonctionnement des services publics directement en contact avec les usagers, à la productivité des petites et moyennes entreprises, et surtout à l’efficacité de l’industrie des technologies de l’information et de la communication. (suite…)

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Focus about cross-channel and cross-device

Cross-channel and cross-device illustrates the phenomenon of different connected selling techniques. Customers and consumers use many devices and channels to buy one or several products. Companies must pay a little more attention to meet the client’s requirements, like informations or advices before buying. So, take stock of the situation.

Source : http://www.thesearchagents.com/2013/03/hpaid-optimizing-your-cross-channel-paid-media-campaigns/
Source : http://www.thesearchagents.com/2013/03/hpaid-optimizing-your-cross-channel-paid-media-campaigns/

Cross-channel and cross-device in customer relationship management
Cross-channel aims at mixing different sales channels so as to buy a same product for example. There are several channels like drives, connected stores, web sites, social networks or shops… Indeed, customers can inquire about product at a point of sale to buy it online. Then, they can modify it thanks to interactive terminals. Finally, customers validate the purchase on bar code thanks to an application for smartphones. Companies want to satisfy their customers, that’s why they tend to use all channels to improve their canvass. Not only firms use web-to-store, like click & collect, pick-up in store, productor locator, but also other methods like web-in-store, store-to-web, SoLoMo … (suite…)

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Positive online summer sales 2014 in France

The 2014 summer sales are closed and it’s time to take stock of these sales. There were more french consumers than the previous year but they reduced their spending in stores and on Internet. Nevertheless, e-commerce profits from theses sales thanks to an increase in online business dealings. It managed…

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Free Wi-Fi in "Roissybus"

Since August 4th, passengers of « Roissybus » linking the city of Paris and the airport of « Roissy-Charles-de-Gaulle » get free Wi-Fi network. It will be experienced until February 2015 thanks to a partnership concluded by R.A.T.P. and Orange.

Source : http://www.lemondeinformatique.fr

A test justified by different reasons…
R.A.T.P. makes its free Wi-Fi buses available for tourists. Practised for 6 months, this service must contribute tourists to check some news on Internet for their holidays in Paris without waiting to be in the departure lounge or in their hotel. Indeed, they profit from a free connexion for thirty minutes during the road linking the station « Paris Opera » to the airport of « Roissy-Charles-de-Gaulle » and vice versa. It corresponds to the half time used to cover this distance. In addition to this, this service is offered by the advertising board called « Média Transports » in R.A.T.P. If the test of this service will be conclusive, its financing will be permanent thanks to advertising. (suite…)

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