SOCIAL SCORING
Klout, Peerindex, Empire avenue are now recognized in the world of online reputation. But what is about?
- KLOUT
This is an index between 1 and 100 measuring the online influence of an internet user through various social platforms like Facebook, Twitter, Linkedin. The index is calculated based on the number of retweets and mentions on twitter, the number of comments, “likes” and posts on Facebook and Linkedin.
The final score is calculated based on three indicators:
- True reach (the number of people that the internet user touches)
- Amplification (the influence that the internet user has on its people)
- Network impact (the influence of people in its network
- Empire Avenue (suite…)