CEOs and social media : Not the same use as a regular user

A report made by ceo.com and domo shows how are used different social networks by CEOs of the fortune 500. 4 social networks have been analysed : Twitter, LinkedIn, Facebook and Google +.

CEO
Source image : « CC By 2.0: Gavin Llewellyn »

Concerning Twitter, there are nowadays 28 Fortune 500 CEOs (5,6%) in the social media whereas they were only 18 last year. (3,6%). Among these 28 users, 67,9 % have tweeted at least once in the last 100 days with an average of 0,98 tweet per day. The most impressive entrance in the social network is Warren Buffet, having half a million followers since this year.
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