Étiqueté : live-streaming

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Chinese E-commerce Live-Streaming

In recent years, the trend of e-commerce live-streaming has been booming in China. More and more e-commercants are willing to open live-streaming channels to attract customers and spread brand image or just sell products. Why is live streaming effective in China E–commerce? ...

Amazon swoops in and acquires Twitch despite Youtube’s effort 0

Amazon swoops in and acquires Twitch despite Youtube’s effort

It’s finally official, after several rumours about Twitch’s acquisition, the popular live-streaming website will be part of the ever-growing list of companies swallowed by industry giants. However rumours were wrong about which company was...